Website Revamp Drives Additional Business for Charlotte Locksmith

Steve Poulos, the owner of Steve’s Locksmith, a leading residential and commercial licensed locksmith Charlotte, has rolled out a new website.

Steve’s Locksmith, one of the best locksmith companies assisting residents and businesses in Charlotte and surrounding areas with locksmith services, went live with a revamp of their website at and so far the feedback has been great.

Why a new website?

Small businesses need to shift their focus on local search engine optimization (SEO) as it gives them a way to rank on the map pack and the search results for local keywords without having to worry about having to battle it out with large corporations. 

Big businesses have a large amount of budget to splurge on marketing. Small stores and service area businesses such as electricians, plumbers, cleaning services, locksmiths can focus on doing well in places that lie in their immediate vicinity. This means less competition and a more focused approach. A good website can be of immense help in driving calls and visits. 

Steve says it’s all about increasing conversions, whether this means getting someone to fill out a form or book an appointment. The best way to increase both calls and visits is to improve site rankings and local SEO. 

Adding local keywords into the website’s content in a natural manner will help. For example, in the case of Steve’s Locksmith, some local keywords are “locksmith near me” and “locksmith charlotte” 

Paying more attention to the website along with the Google My Business listing with images, posts, and content can enable a company to rise in the rankings. This includes identifying & rectifying poor UI/UX, fixing broken links, and updating content on a regular basis.

After working with a development firm and spending time modernizing the appearance and sprucing up local SEO, the Steve’s Locksmith site decided to go-live and become available to the public. People in and around Charlotte can now use the site to get in touch with Steve’s in case of an emergency situation and for their regular residential and commercial locksmith services.

Fresh Design

There has been a complete overhaul of the Steve’s Locksmith site and it now has a brand new look. There are new offerings on the site along with a smoother, more intuitive feel.

The user interface and user experience (UI/UX) have been updated compared to the somewhat outdated site of old. The website now boasts a bold look with a shiny gold color standing out above the rest.

Everything is neatly organized and content is easily accessible. There are separate sections for the residential, auto, and commercial locksmith services, with 5 pages under each. There is also a page for mobile locksmith services, and pages for service locations.

This structure has allowed Steve’s to place their full range of locksmith services and locations on the site while still allowing the user to be able to easily navigate and explore everything and find what they are looking for.

There have also been speed enhancements with unnecessary and useless junk being deleted or discarded. Overall, the site looks and runs in a much better manner than it did before. 

About Steve’s Charlotte Locksmith

Steve’s Locksmith, owned by Steve Poulos, has been offering locksmith services in Charlotte and nearby areas such as Indian Trail, Matthews, and Mint Hill for a period of 20+ years. 

“Highly recommended! Our real estate company has worked with Steve since 2013. Steve is our go-to locksmith for Charlotte and the surrounding areas. Steve does excellent work and he’s a really nice guy! Always a pleasure working with Steve.” – William Winterkamp 

Their motto is “Steve’s Locksmith to the rescue!” and they primarily operate in the Mecklenburg and Union Counties as a residential and commercial locksmith. 

They are also a Mul-T Lock Authorized Dealer and dedicated to providing a safe and secure society.

Contact Info

Name: Steve Poulos


Organization: Steve’s Locksmith

Address: 3124 Milton Road, Suite 236, Charlotte, North Carolina 28215, United States

Phone: +1 704-589-8806